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The economy and other related topics have been the main theme that has been woven into news and media coverage over the last year. At an annual average of more than 40 million viewers per day, news on television has a wide reach. With such a crucial message and such a large number of viewers, it’s not a surprise that the media can influence investors’ decisions about trading and buying of stocks every day. This article reveals some of the less-known facts about the influence of the media on the decisions of investors and how they can do to change it.

Here are six examples of the ways that news and media influence the stock market investment.

1. Specific References: Specific references from media and news sources to a specific company or stock symbol can have a significant influence on the investment activity that is related to that particular stock. Additionally, the reaction is rapid. In a matter of minutes, the price of a stock could begin to increase in the event that the reference to media is positive, or it can start to decline in the event that the reference to media is negative.

2. Negative Effects: Often an individual reference in the media and news can affect stocks of other companies in the same sector or industry as the referenced stock. However, there are instances where the reference causes unintentional consequences.For instance the negative news mention to Stock #1 reduces the value for Stock #1. Stock #2 is part of the same category as Stock #1, and the price of Stock #2 falls too. It is very likely that those who own Stock #1 or Stock #2 owners will both sell their shares to gain any gains accrued or to reduce their loss.Unfortunately the negative news report for Stock

1 might not apply for Stock

2. If that is the case there is no valid reason for Stock #2 to fall. Investors who are aware of the business that is associated with Stock #2 typically consider this to be an opportunity to buy more stock #2 to benefit from the lower price.Generally, the market will soon be aware of the negative effect and the price for Stock #2 will soon begin to climb and return to the previous price. Investors who are knowledgeable are pleased because they purchased at a lower cost. Investors who have already have sold Stock #2 are unhappy because they were triggered by a declining price of the stock and are now aware the fact that Stock #2 should not have been able to drop in price under the circumstances.

3. In the event of an overriding news story, as we mentioned earlier, stocks react rapidly to news that is specific to a particular company. However, news that is released later on the same week or day is often able to overrule earlier news about the company. The first news report may cause a stock’s price to increase and then to show an alteration to the opposite direction once the second news report was published. Most of the time investors are not aware of the consequences of this scenario. are not pleasant, but they’re it is a fact.

4. Who can I trust? Sources of news and media frequently make utilization of “guest experts” who are usually well-informed about a particular aspect of the economy or market. This is a good thing of their broadcasts. Visit:-

But the fact that they are listening to experts shows that even experts are not always completely in agreement with the subject at hand. The majority of investors are seeking answers , and are often frustrated by the absence of clear answers to their queries. While this might be a source of frustration for some investors, it is an important contribution to the entire industry since it provides the investors more parts of the puzzle that lead towards a greater understanding of what is the “big big picture”.

5. Don’t Run with the Bulls: News & Media reporting may trigger a reaction that displays “herd mindset”. This type of reaction is usually not founded on solid investment principles however it is based on the opinions of a particular person or group which can set your bulls running.Over time, investors trust stock recommendations given by a financial television person or editor of a financial magazine. If the “leader in the bears” offers a buy recommendation for a particular stock, typically after the close of the market of the day’s trading the herd immediately responds by putting a buy order for the stock. If the market opens the next day, this huge quantity of buy orders could result in the price of the stock to rapidly increase or even gap up and a lot of these purchase orders are filled with prices that are significantly more than the previous day’s closing price. If other investors notice that the prices are increasing, they’ll want to join in the excitement and place more orders increasing the cost of the shares. In most cases, this increased price of the stock is only temporary until the stock price is restored to its normal levels which leaves some of the group in a losing position.The most effective recommendation is “do not follow those who are bullish”. Keep an eye on what the price will do in the next week, and then take a decision in accordance with your own personal fundamental as well as technical evaluation of the stock.

6. Be on the lookout for Old News Many investors in the stock market fail to understand the significance on the impact of institutions. Wikipedia describes institutional investors as “organizations which pool huge amounts of money and invest the funds in businesses. Their function in the market is to be highly skilled investors on behalf of other investors.” The most common examples of institutions that invest include banks and insurance companies, brokerages, mutual funds, pension fund, investments banking, as well as hedge funds.Institutional investors benefit of professional staff within their own institutions that are experts in studying the advantages and disadvantages of a business to decide if the institution should purchase that shares. The media is unaware of the work done by these experts, nor of the investment activities of the institution, until it is too late, after the price has been increased. In that moment, the media could accidentally report that the “old news” of the price increase. The news could cause people buying the stock, increasing the cost. This could result in artificially high prices which will then fall back to normal levels after the news not being reported.Watch for indicators of technical strength that indicate the level of the activity of institutions. Make an informed choice. Don’t respond to outdated information.

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